
Nicole Jonasson is a designer and cultural organizer working at the intersection of technology, art, and community. She is the co-founder of SOFTER - a growing international platform exploring softer, democratic digital futures through learning, networks and events.
With a background in visual communication, Nicole began her career as a freelance designer, creating websites and digital identities for cultural and community-driven projects. Her practice is rooted in making digital technology more accessible, collaborative and soft.
Alongside her wife, she co-runs The Farm, a countryside residency space for artists, designers, and dreamers, extending her interest in alternative ways of living, learning, and creating. Across her projects, including SOFTER, Social Service Club, and The Farm Residency, Nicole’s work centers on building thoughtful spaces, for challenging the dominant narratives around the future of technology and work.

